Power Positioning 2.0 - The system to getting 5-7 ideal client meetings booked every week.
You will get access to the blueprint to get you to this goal - delivered via recorded trainings showing you exactly what you need to do in the shortest time together with LIVE sessions with me to answer your questions and get help when needed.
You’ll finally crack the biggest challenge you have of being able to get ideal clients coming to you without relying on sporadic referrals.
What you'll get:
Your marketing strategy It all starts here. Without strategy, there is just noise. You'll learn how to create a clear strategy that defines who your ideal clients are and crafts a compelling positioning statement that draws prospects to work with you. You'll also discover the exact order of tasks to tackle to get your marketing working efficiently without wasting time.
Your website Most accountants' websites are bland and generic. This course walks you through exactly what your website needs to stand out and generate enquiries. You'll receive templates and sample wordings to simplify the process, along with examples from successful websites for inspiration.
Your lead magnet Once your strategy is clear, you need content that attracts the right clients. You'll get a proven framework to create lead magnets, plus access to customizable e-book templates that you can adapt and publish quickly to start building your prospect list.
Your lead generation system After you've created your lead magnet, you'll learn how to build a landing page to capture email addresses. The course covers how to drive traffic to your page using social media, SEO, and other practical tactics to consistently grow your pipeline.
Your nurture system Building an email list is just the start. You'll discover how to implement an email nurture system that keeps you top-of-mind with your prospects. The course includes email templates and workflows to help you build trust and engagement over time.
Your conversion system As enquiries come in, you need a reliable system to convert them into paying clients. You'll learn how to position yourself before, during, and after prospect meetings to have potential clients excited to say 'yes' to working with you at the fees you want.
Your referral system Marketing doesn't stop after you sign a client. This course shows you how to deliver an exceptional client experience that naturally leads to referrals. You'll get templates and real-world examples to help you turn happy clients into raving fans who market your services for you.
How the sessions are delivered
This course is designed for convenience and results. You'll receive access to:
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Recorded video sessions covering each core area, with clear instructions and actionable insights.
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Interactive workbooks to help you implement what you learn immediately.
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Ready-to-use templates, including website scripts, lead magnets, nurture emails, and more.
This program gives you everything you need to build a marketing system that runs like clockwork—even while you're busy serving your clients. No more guessing. No more wasted time. Just a proven process that delivers results.
Sign up today to get started and position yourself as the go-to accountant for your ideal clients.
