1. The single most important reason why you need to identify your ideal clients. (This one, hands down, is worth the entire book!) – page 9

2. How to create a website that actually brings in money. (It’s not about having the fanciest website or the most up-to-date. It’s this one thing you must get right that will change the game in your favour.) – page 15

3. How to create a strong one-liner that makes your prospects so curious to know more about what you do. (This one alone can win you new business on the spot!) – page 18

4. The auto-pilot system that would win you new business 24/7. (Just set it up, relax, and watch the enquiries come in) – page 21

5. The secret to staying top of mind. (You’ll be so ingrained into your prospects minds that they call you first whenever they need your kind of services) – page 28

6. The 3 stages to winning any prospect over. (Improve your processes in these 3 stages and increase the chance of getting a ‘YES’ from them when you state your price) – page 38

7. 4 key areas to talk about in a client meeting. (If you address these areas in the conversation, it becomes shockingly easy to get them to sign-up) – page 40

8. How to make your clients refer you to their friends in high places. (Hint: it’s something you must do from the very beginning of your client relationship not at the end.) – page 45

7 steps to winning new business on autopilot is my latest book revealing ALL my secrets on how to win new business on auto-pilot. 

This book leaves no stone unturned or wastes any time beating around the bush with fluffs. It dives straight away into the nitty gritty of the matter and offers tactics and strategies you’ve never heard of before. This book goes further to explain what these strategies really mean, how they work, and most importantly, how you can use them in your firm to get the results you want.

I’ve spent more than a decade trying to build my firm to a height I can be proud of. A height that can allow me the freedom to live the life I want, with whomever I want.

I’ve learned from different mentors across our industry and even out of our industry. I’ve made a lot of costly mistakes.

And gained a lot of relevant knowledge and experience along the way.

It is with this knowledge and experience of knowing what works and what doesn’t that I’ve been able to build a successful firm… not just for me, but for my students as well.

And I’ve compiled all I know so far, and have seen work over and over again, into this book.

The book has seven chapters which addresses, one after the other, the 7 steps to winning new business on auto-pilot. Each chapter is designed in a sequence following each other, to take you from a broken positioning system (where you’re struggling to hunt down clients) to a proper positioning system (where clients come to you instead). It also comes with actionable steps at the end of each chapter that you can implement right away to start seeing results.

Just imagine, before you’re done reading the book you’ve already started seeing results!
Let’s tell ourselves the truth, shall we?

You’re in business to make money. Period. You might say you’re there to solve problems and that’s also true.

But we are getting paid to solve these problems.

We are adding value to our clients lives and taking a share of that through the prices we charge. If we don’t have clients to add value to then we’re not making money. And we’re not going to be in business very long because of that.

We need a structure in place that positions us as experts in the market place and allows new
clients to come right to us.

And that’s the focus of this new book of mine. Every strategy in there is directed at helping you attract new clients to your firm. Good clients!

Clients that value the services you offer and are willing to pay you good for that value.

This book contains all the strategies and tactics I shared with members of mentoring community in a Power Positioning Course I ran.

Some accountants paid £2,500+vat to attend the 7 month long course where I went through each of the 7 steps in detail.

You get access to everything that I taught, all neatly summarised and packed into this 54 page book.

When you’ve read this book, you’ll know exactly what to do to create a marketing system that generates enquiries whilst you sleep

The beauty of generating leads on auto-pilot is that you don’t have to do anything!

That is besides the initial setting up of the structure I talk about in the book.

After setting up that structure, you can be having clients ring the telephone even whilst you sleep!

No more going out to look for clients.

Or dialing up every “potential client” number you can find.

Now they come to you to solve their problems – and pay you handsomely for that too.

If I had this kind of knowledge back when I started running my firm it would’ve saved me years of frustration and wasted efforts.

I believe this book can save you years of that too.

So, do you want your business to finally give you the life you want instead of it stealing your life from you?

Are you willing to expand your business and take it to the next level?

Everything that I share in this book is based on real life application - not just marketing theory that other gurus will spew at you

When I ran the Power Positioning course, I said to my members that as well teaching them HOW, I would do it WITH THEM.

So I created a brand new accounting firm with a new name, logo, website, lead magnet and lead generation strategy.

Not only was a I teaching this stuff, I was doing it with them in real time.

Within 9 months, the new firm went from £0 - £100k!! 🤯

You get access to all this know how so you don’t have to waste time and money doing stuff that simply doesn’t work.