Aaargh!! Not another question - please leave me alone. Do you feel like that some days where the phone never stops and the emails keep on coming? You start to begrudge clients for asking your advice and coming to you with their problems. You have so much work to do that you don’t know...

Getting customers is simple really when……

You have a system in place, social media is great but you need to know where it fits in to your marketing system

Get the strategy sorted then figure out the tactics to deliver on that strategy

Otherwise it’s just gona be noise

In this...

What one thing would you tell your 20 year old self if you could go back in time? 

I’d tell him to READ! I didn’t pick up a business book until I was in my mid-thirties 

But when I did my mind was blown 

Like i’d uncovered a long lost treasure. I gained so...

I walked out of Starbucks yesterday in a huff.. 

So I went to Starbucks yesterday, looked at their price list and saw that my favourite Cortado was £3.10. I stood there trying to work out how much it cost them to make it

1 Firstly starting with the unit cost of the coffee...

Do you have a love / hate relationship with your email inbox ?

You loathe the amount of email you get and have to respond to BUT…

You [secretly] love it when you see that notification that tells you have email to read. That’s no surprise.. It gives us that dopamine hit that...

I missed my appointment with my Chiropractor yesterday. It was in my calendar (but for next Thursday by mistake)

Last week was a different story though

My back was in agony so I couldn’t wait for the appointment. The time and date was fixed in my head as I couldn’t wait to alleviate...

I was a really late reader

Embarrassed to say I hadn’t read a business book before reaching my mid-thirties. Then I came across the book Drive by Daniel Pink which was mind blowing at the time. It gave me solutions to problems that I didn’t even know I had.

And...

WARNING! Risk of drowning!

in the Sea of Sameness!

Have you ever asked yourself what makes someone choose YOU over another #accountant?

• Is it how many letters you have after your name?
• Is it how many offices you have?
• Is it your good looks?
• Is it how many accounting standards you have...

I paid £1.80 for two slices of toast 


You can get two WHOLE loaves for that amount?! So why did I (and I wasn't alone) spend so much more on something that I could have made at home for a fraction of the price? Because I saw 'value' AND Because it was 'offered' so I got...

People who join you on price, will also leave you on price 

When I first started out and was hungry to grow I tried everything to get clients, I hired a telemarketing agency to get me appointments. They would do the cold calling and get me appointments with business owners in the area....

“It’s the personal touch that I really value…” 

Words of Michele Bishop, an exceptional #accountant based in the city of Wells. Since being on the Mastermind programme, Michele has:

• Reduced time spent doing billing from 3 days to half a day week
• Carved out a...