Are you struggling to raise your prices for fear of losing clients? 

We know that clients buy from us when they can see that the value they get is more than the price they’re paying.

But what is ‘value’? 

Value is the sum total of the benefits that the client FEELS they will get. Before they’ve c...

I think i've just randomly won a new client for over £12,000 from Starbucks today!

Working out of Starbucks at the Village Hotels in Eastleigh today whilst my car's gone in for the 1000 mile running in service and might have got an ideal client with a fee of over £12,000!

As I sat down with my Corta...

Dear fellow accountant

You are needed more than ever before by small business owners, not for just doing year end compliance work and reporting on history but working in tandem with the client throughout the year. Offering them a win:win value proposition by giving them access to their own finance ...

“If you’re feeling lost and stuck like I was and you need that little bit of guidance to push past that barrier, joining this group is a must”

Words from Shafik Khan, owner of Bloom Accounting based in Leicester

It’s lonely running your own #accounting firm No one to bounce ideas off, ask for help...

🔈 “I should have done this 10 years ago when I first started out …” 

Words of Donald Inglis, a sole practitioner based in York. We all go through life thinking should I do this or should I do that. We think, think again, over think and then don’t end up doing anything.Thing is, it’s our inaction wh...

How do we attract new business. I’ve been on a journey figuring this out for a decade and what i’ve found is that it all starts with…

“WHO”

When you get clear on WHO you want as an ideal client, the what, how and where to find them becomes soo much easier. Most people focus on the tactics i.e the ...

 Accountants: charge your worth! When you’re taking on a new client how do you come up with the price? Do you look at what they’re paying their current accountant (by taking a sneaky look at their accounts )? And then come up with a price that is there or thereabouts what they’re paying already? Or ...

I used to be a really bad boss. frowned when people came in late, made my team do timesheets, was quick to criticise, but slow to praise, I didn’t set clear expectations and then got frustrated when things weren’t done the way I expected them to, I didn’t articulate our vision, We had no core values...

What does your dream practice look like? Or more to the point, what does your dream life look like 10 years from now?

You’re in business to create the life you want To be able to do what you want, when you want and with whom you want. The business is the vehicle that is going to help you achieve th...

How do you drive up profitability in your firm?

You know as accountants we tend to complicate things at times when it comes to how we arrive at our profits. Our knowledge of cost accounting is to blame for that.  To keep things simple… Your profit is simply what comes in less what goes out. Where t...

How do you know the value of a new client in your firm? Are they known by the amount they’re paying at the moment? Or are they known by the amount they’d pay over time? You see, when it comes to determining the value of a client in your firm…You look at their Lifetime value.

And what does this mean...

Do you know who came up with the concept of Mastermind groups that we use today?  It was Napoleon Hill back in 1928 - author of Think & Grow Rich and The Law of Success. Hill defined the “Master Mind” as a “co-ordination of knowledge and effort, in a spirit of harmony between two or more people, for...