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#97 The Value Iceberg - and pricing
Studies show that ninety percent of an iceberg is below the waterline while ten percent of it remains above the waterline.
I liken an iceberg to the total value your prospects get from your services.
The ninety...
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#96 3 Paid Apps I Canāt Do Without
Hey there, in this episode, I want to share with you three paid apps that have provided me with immense value. I know there's a lot of software out there, and it can be overwhelming, but trust me when I say that...
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#95 Is It Worth Going To Accounting Conferences?
So, what do you do when you hear about or get invited to an accounting conference?
Do you attend? Or do you discard it as not valuable?
Iāve been attending accounting conferences for some time now and have gotten...
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#94 The Big Opportunity To 10x Fees - Even In A Recession!
Have you seen the news around lately?
Thereās doom and gloom everywhere. Weāve got the highest inflation on record in living memory, fuel prices at an all-time high, interest rates rising, government debts at record...
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#93 How To Make Sure You Hit Your Goals This Year
How do we make the year 2023 our best year ever? What do we do to set ourselves up for success?
And Iām not talking about setting resolutions that youāre probably going to have forgotten by the end of February.
Iām...
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#92 From Ā£0 - Ā£500k In 5 Years From A Niche Brand - Stephen Pell
#91 How To Get Inside The Head Of Your Ideal Client
Do you want to connect with your ideal clients on a DEEPER level? Do you want to have them bring out their wallets to get what you offer?
Then you need to get inside their heads.
You need to understand their feelings,...
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#90 Work Isnāt A Place You Go, Itās Something You DO
Many people are still of the mindset that unless you are seen working in the office then youāre not really working at all.
I get a lot of people asking me whether I even work at all because I seem to spend most of my...
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#89 How To Build A Second Brain
Often most people think you need to put in more hours to get more work done. But they are wrong. Because itās not about working more hours, itās about optimizing the output and the work you get done in those...
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#88 I Lost A Ā£15,000 A Year Client
Itās easy to think that because of the many consistent wins shared on social media that highly successful accounting firms donāt lose clients or experience losses.
Well, youād be wrong. No firm is perfect no matter...
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#87 Build A Workplace Culture Like Netflix
Netflix, one of the most valuable businesses in the world, has an interesting workplace culture that fully satisfies its employees and compels their loyalty in a positive way that leads to high performance.
What are...
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#86 Managing 1600 clients, 19 people aged just 30 with Eriona Bajrakutaj
Think you have a lot to handle in your firm? Think again š
In this episode I spoke to Eriona Bajrakutaj who runs Majors Accounts.
Sheās ultimately responsible for 1,600 clients and 19 team members whilst aged just 30...
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