Season 1
Episodes
#248 This Changed How I See Money
In this episode, I’m recording from a different setup (back in the car, like the old days), and it got me thinking about how much environment shapes how we show up.
But the real topic today is something I see holding...
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#247 The ÂŁ299 Accountant And Why AI Will Eat Them First
Inside this episode:
Why you don’t need to be “special” to build a freedom firm
The real skills that actually grow a business (hint: not accounting)
How AI is changing everything and why now is the best time to...
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#246 Claude Is Blowing My Brain
In this episode, I share what’s really been going on behind the scenes. From building software to running accelerators, and how AI has completely changed the way I work, build, and deliver...
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#245 AI - The Hype Is Real
In this episode, I share what I’ve been building over the past few weeks and why it’s completely changed how I see business, software, and even entire professions.
I’ve gone from zero coding knowledge to building a...
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#244 What KPIs Should I Track?
In this episode, I share how I think about KPIs in my own firm, what I measure, what I ignore, and why most firms are still tracking the wrong things.
You’ll discover:
→ Why I believe KPIs should help you make better...
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#243 AI is blowing my mind 🤯
In this episode, I’m sharing how AI is changing the game for accountancy firm owners and why I genuinely think the firms that lean into it now will have a huge advantage over the ones that don’t.
I also give you a bit...
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#242 The Key To Getting Higher Prices
In this episode, I break down the real reason most accountants stay stuck on low fees.
It is not your market. It is not your clients. It is your pricing confidence.
I share a simple story from home that proves the...
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#241 I Lost A Long Standing Team Member
In this episode, I talk through exactly what happened when one of my longest-serving team members moved on and why it was the right move for everyone involved.
You’ll hear:
→ Why culture, not contracts, is what keeps...
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#240 The Do These 2 Things -> Make Real Progress
In this episode, I break down the two biggest levers that have helped me unlock growth in my firm – and they’re simpler than you think.
You’ll discover: → Why carving out thinking time will change everything → How to...
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#239 Marketing Tactics That Actually Work
In this episode, I break down exactly why most firm owners struggle with marketing — not because the tactics don’t work, but because the strategy is off.
You’ll discover:
→ Why cold outreach, SEO, paid ads, and social...
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#238 My New 2026 Getting New Clients Programme
In this episode, I walk you through the exact system I’ve used to build a marketing engine that now brings in £25K to £30K per month in recurring fees. All without me.
You’ll discover:
→ Why fixing client acquisition...
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#237 Do This To Grow Your Firm In 2026
In this episode, I share the biggest lessons from attending the Billion Followers Summit in Dubai, including why this event was a game-changer for our strategy in 2026.
You’ll hear: → Why I flew out to meet content...
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