If you're struggling to win clients, it's likely because you haven't got your positioning right.
You're not clear on who your ideal client is. And you're not clear on what the messaging is that you're gonna use to find those ideal clients. Trying to appeal to every SME in the country is very...
So how do you get enquiries from your ideal clients?
Is it by referral?
Is it through social media?
Or is it via your email list?
Referrals are great but they aren't always predictable.
So what you need is a marketing system that generates a predictable number of...