If you bill by the hour, you get rewarded for being slow and inefficient. If your employees are completing timesheets, their focus is on the wrong things. Sounds so obvious doesn’t it?
Yet many firms still do it
Imagine saying that out loud to a client when you give them your hourly...
You're at the end of your meeting with the prospect and you've given them the price You wait for them to speak They finally do and say:
"Is there anything you can do for us on the price?"
You really want the business, you don't want to lose them, so you end up giving a reduction...
Noooo!
...
Ever feel like that? Like you’re constantly chasing your tail.. Drowning in client work and fire fighting. Not making the in-roads that you want to grow your practice. Well you’re not alone.
Tom is a small sole practitioner from Dublin with 2-3 employees and he was in...
How do you quote your price for prospects? Do you fancy sending your price on your proposal or talking about it in person?
You see, when it comes to quoting price to prospects, what you absolutely don’t want to do is send it through the proposal.
Instead, you want to have that pricing...
So how do you get enquiries from your ideal clients?
Is it by referral?
Is it through social media?
Or is it via your email list?
Referrals are great but they aren't always predictable.
So what you need is a marketing system that generates a predictable number of...