How NOT to price your services pricing pricing strategy value based pricing Aug 16, 2021

Imagine walking into a restaurant and when you want to order Sushi and ask how much it would cost they would say £20 per 10 mins of cooking. Wouldn't that be bizarre? OK so it might appear a tad facetious.

But pricing your accounting (or legal) services based on time spent appears exactly...

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Clients are not price sensitive pricing pricing strategy value based pricing May 17, 2021

That's too expensive

(Really)

You: my clients are so price sensitive 

No they're not!

Most people in society are not price sensitive 

They are VALUE sensitive

If your clients:

  1. buy their coffee from Starbucks
  2. have an iPhone
  3. drive a premium brand car

They CANNOT be price sensitive ...

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Try this instead of timesheets timesheets value based pricing value pricing Apr 26, 2021

Timesheets or no timesheets - that is the question 

Always a subject which generates healthy debate 

Which side of the fence are you on? 

Still think timesheets have a place? 

Or should they be binned into history forever 

For #accountants and #lawyers IMHO they should be...

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