Nitch Or Niche??? marketing niche positioning Oct 03, 2021

Do you still struggle to win clients into your firm?

Well, then you might be guilty of this…

Lack of positioning.

That’s right.

That is the number one reason why most accounting firm owners struggle to win over new clients.

You see, without defining your ideal client, it’s...

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Make space for the VIP clients! positioning profitability vip Sep 20, 2021

One of the biggest fails for most people starting out is that they end up taking on everyone and anyone, every client they meet, essentially, and then suddenly they're just bogged down with far too much work and clients that don't hold much value in their work.

You've got to be really clear and...

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How to generate ideal client enquiries client enquiries positioning sales Jun 21, 2021

So how do you get enquiries from your ideal clients? 

Is it by referral? 

Is it through social media? 

Or is it via your email list? 

Referrals are great but they aren't always predictable. 

So what you need is a marketing system that generates a predictable number of...

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To be better, be DIFFERENT 😎 being different niche positioning May 04, 2021

Struggling to attract new clients?

And can't seem to pinpoint why? 

You may be swimming in the sea of sameness. 
Does your website look like every other accountants website? 

Do you list all the services you offer 

Do you send out the same old Budget update like everyone...

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Your BIG Opportunity this year digital opportunity positioning Mar 08, 2021

What's the biggest change you've noticed since the pandemic began? 

We're watching a lot more Netflix and Youtube

We're eating a lot more

We like our kids less and less [joke]

But seriously..

we're all using Zoom more 

A year ago, most wouldn't have even heard of it 

Now it's...

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