This is something I never thought that I’d say.

That right now, is an incredible time to be an accountant! 

Being an accounting firm owner in 2020 compared to 10-15 years ago is like chalk and cheese.

I know it's a bit crazy at the moment with all the furlough claims, loan applications...

If you're an accountant and you find that you're working crazy hours, 60, 70 hours a week, you are the one who has to deal with all the firefighting, all the queries that come your way, you're constantly having to remind people to do things.

Then ask yourself the question.

Do you have adequate...

I get asked quite often, what is the best way to win new business? To attract new clients to my accounting firm?

Well, the best way is still, by far, referrals and it has been for a number of years. Referral will always be the top way that you will get new business into your accounting firm so...

Do you hate having those sales meetings with prospects?

If you do, you're not alone. The thing is, we as accountants, we weren't trained to sell. We were never coached in how to sell and therefore it's not a surprise that, in a prospect meeting, we feel uncomfortable.

So today, I wanna share...